Kicking off the series, we have a poster that embodies the season of summer. The concept and emotions behind this first poster is to be edgy, bold and incorporate movement. I used bold and dark colors to accentuate the ambiance I was going for and played with off-set as well as images of waves for movement. Although summer is known to be bright and joyous, I wanted to take a darker spin on it. All four posters in this series have an overarching melancholic feeling behind them.